Iron Cross Automotive commissioned us to create a CO/FILM™ that would highlight their American-made manufacturing company. They have kept all the manufacturing and distribution of their truck parts in the United States.
Considering their Harley-riding, west-coast choppers-style roots, we chose rock and roll as the musical backdrop. Visually, we opted for darker tones with lots of orange and fiery highlights to set the mood. Iron Cross Automotive's CO/FILM uses musical and storyline tension to drive their message, “American Made Isn’t Dead.”